A helpful tool is now available to track your patients’ itch. Download the eczema symptom tracker.
This site is intended for US healthcare professionals.
THERE'S NOTHING POLITE
ABOUT ECZEMA ITCH—JUST
ASK YOUR PATIENTS
Their survey results are explicit*:
- is the most bothersome symptom for 73% of respondents1
- is their #1 reason for their last atopic dermatitis (AD)-related
HCP visit, according to 61% of respondents1 - reduction was their most important treatment goal1
*A multinational online survey conducted between Oct. 5-Nov. 1, 2021 of 2005 adults (n = 500 U.S. respondents, n = 1505 respondents from other countries) with AD (age ≥18 years; ≥20 years in Japan). Survey included questions about patient demographics, severity, symptoms (assessed using validated tools POEM and Patient-Oriented SCORing Atopic Dermatitis index), treatment history, and behaviors. Data were summarized descriptively.1
POEM, patient-oriented eczema measure.
See how offensive eczema itch can be for patients
Officiant off-screen: To love and to cherish.
Groom: To love and to I*CH. I-I mean cherish.
Girl: Atopic dermatitis. A-T…oh, I*CH.
Teacher: Every class is the same I*CH every single day. I’m getting too old for this I*CH.
Student: Oh, I*CH.
VO: Everywhere your eczema patients feel it…
Girl: Do I really have to spell out this I*CH for you?
Groom: I can’t do this I*CH.
VO: …itch is a four-letter word.
Bride: Michael?
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HURRY UP AND CUT THE ITCH!
REFERENCE:
- Silverberg JI, Mohawk JA, Cirulli J, et al. Burden of disease and unmet needs in atopic dermatitis: results from a patient survey. Dermatitis. 2023;34(2):135-144. doi:10.1089/derm.2022.29015